Pengaruh Warna Kosmetik terhadap Tampilan Wajah

Septia Puja Mulia; Aniq Muyasyaroh; Alfina Aprilia Hikmah Maulida; Tiara Agni Prameswari; Rhika Aurelia Anwar; Anik Maghfiroh

doi:10.36312/educatoria.v6i2.1180

Authors

Septia Puja Mulia Program Studi Pendidikan Tata Kecantikan, Fakultas Teknik, Universitas Negeri Semarang, Jalan Kolonel H. R. Hadijanto, Semarang, Jawa Tengah 50229, Indonesia
Aniq Muyasyaroh Program Studi Pendidikan Tata Kecantikan, Fakultas Teknik, Universitas Negeri Semarang, Jalan Kolonel H. R. Hadijanto, Semarang, Jawa Tengah 50229, Indonesia
Alfina Aprilia Hikmah Maulida Program Studi Pendidikan Tata Kecantikan, Fakultas Teknik, Universitas Negeri Semarang, Jalan Kolonel H. R. Hadijanto, Semarang, Jawa Tengah 50229, Indonesia
Tiara Agni Prameswari Program Studi Pendidikan Tata Kecantikan, Fakultas Teknik, Universitas Negeri Semarang, Jalan Kolonel H. R. Hadijanto, Semarang, Jawa Tengah 50229, Indonesia
Rhika Aurelia Anwar Program Studi Pendidikan Tata Kecantikan, Fakultas Teknik, Universitas Negeri Semarang, Jalan Kolonel H. R. Hadijanto, Semarang, Jawa Tengah 50229, Indonesia
Anik Maghfiroh Program Studi Pendidikan Tata Kecantikan, Fakultas Teknik, Universitas Negeri Semarang, Jalan Kolonel H. R. Hadijanto, Semarang, Jawa Tengah 50229, Indonesia

DOI:

https://doi.org/10.36312/educatoria.v6i2.1180

Keywords:

Facial Aesthetics, Self-Confidence, Makeup, Skin Undertone, Cosmetic Color

Abstract

Cosmetic color plays a crucial role in enhancing facial appearance and shaping a person's visual and psychological impression. Choosing the right color not only serves as an aesthetic element but also influences perceptions of skin brightness, facial proportions, and individual character. This study aims to analyze the influence of cosmetic color choice on facial appearance and self-confidence. This study used a quantitative approach with a descriptive survey design. The aim was to analyze the influence of cosmetic color choice on facial appearance and self-confidence. Data were collected through a questionnaire, which was then analyzed descriptively and supported by a review of relevant literature. The survey results indicate that choosing the right cosmetic color can create a fresher, more balanced, and more harmonious facial appearance, as well as boost self-confidence. Conversely, using inappropriate colors can cause the face to appear dull and disproportionate. Therefore, understanding the influence of cosmetic color is crucial for both makeup practitioners and the general public in creating an optimal facial appearance that aligns with individual character.

Downloads

Download data is not yet available.

References

Aguinaldo, E. R., & Peissig, J. J. (2021). Who's Behind the Makeup? The Effects of Varying Levels of Cosmetics Application on Perceptions of Facial Attractiveness, Competence, and Sociosexuality. Frontiers in Psychology, 12, 661006. https://doi.org/10.3389/fpsyg.2021.661006

Azzahra, N. A., Evawati, D., & Nuraini, I. (2024). Pengaruh Foundation Liquid terhadap Rias Wajah Flawless Makeup Kulit Berminyak dan Kering. MARAS: Jurnal Penelitian Multidisiplin, 2(3), 1633-1639. https://doi.org/10.60126/maras.v2i3.451

Batres, C., Russell, R., & Workowski, M. (2023). Makeup Applied to Facial Features Increases Perceived Skin Evenness. Vision Research, 202, 108144. https://doi.org/10.1016/j.visres.2022.108144

Cendikia, Y. S., Taufik, I., Arnita, A., Indra, Z., & Chairunisah, C. (2025). Menentukan Warna Make Up yang Cocok Berdasarkan Jenis Skintone pada Citra Wajah Menggunakan Naive Bayes Classifier. JATI (Jurnal Mahasiswa Teknik Informatika), 9(1), 816-823. https://doi.org/10.36040/jati.v9i1.12494

Fahma, K. A., & Wilujeng, B. Y. (2020). Pemilihan Mixing Foundation dengan Teknik Bakar untuk Ketahanan Makeup pada Semua Jenis Kulit. Journal of Beauty and Cosmetology (JBC), 2(1), 25-33. https://doi.org/10.26740/jbc.v2n1.p25-33

Fitri, Z. S., & Thaitami, S. H. (2025). Perbandingan Penggunaan Kuas Shading dengan Flat Sponge untuk Hasil Contour Hidung pada Bold Makeup. MERDEKA : Jurnal Ilmiah Multidisiplin, 3(2), 105-116. https://doi.org/10.62017/merdeka.v3i2.6173

Herasafitri, R. D. F., Rahajeng, U. W., & Sarirah, T. (2017). Wake Up and Make Up: Efek Kosmetik Wajah dan Waktu Pemaparan terhadap Attractiveness. MEDIAPSI, 2(2), 30-37. https://doi.org/10.21776/ub.mps.2016.002.02.5

Ismoyo, S. L. (2025). Psikologi Warna dalam Desain Kemasan: Studi Kuasi-Eksperimental terhadap Respon Emosional pada Warna Kemasan Produk. SPACEPRO: Product Design Journal, 3(1), 46-56. http://dx.doi.org/10.26887/spacepro.v3i1.5466

Lu, Y., Xiao, K., Pointer, M., & Lin, Y. (2024). Predicting Facial Attractiveness from Colour Cues: A New Analytic Framework. Sensors, 24(2), 391. https://doi.org/10.3390/s24020391

Maulina, D., & Lutfiati, D. (2021). Penggunaan Teknik Mixing Foundation untuk Menghasilkan Warna Natural pada Tone Kulit Wajah Gelap untuk Make Up Foto Beauty. Journal of Beauty and Cosmetology (JBC), 2(2), 72-83. https://doi.org/10.26740/jbc.v2n2.p72-83

Tanaka, H. (2016). Facial Cosmetics Exert a Greater Influence on Processing of the Mouth Relative to the Eyes: Evidence from the N170 Event-Related Potential Component. Frontiers in Psychology, 7, 1359. https://doi.org/10.3389/fpsyg.2016.01359

Yan, Y., Lee, J., Hong, J., & Suk, H.-J. (2020). Measuring and Describing the Discoloration of Liquid Foundation. Color Research & Application, 46(6), 1-14. https://doi.org/10.1002/col.22584